EVENTS AND IDEAS - PART
2
In
the last post, we began giving you find an assortment of events
and ideas for using your inflatables. We continue this list
below.
In
some places we've included a Special Checklist of suggestions
of things you may want to add to your own GIANT checklist. That
way you won't leave out any of the small details that can make
your appearances run smoothly and successfully.
Beach
Parties, Clam Bakes, Volleyball Tournaments - Surf,
sand, sun and fun: the beach is the perfect place to show off
a GIANT because of the crowds and good visibility.
***
Special Beach Checklist:
- Electrical power source
- Tarp. It is important to keep the fan protected from drawing
in any sand or debris.
- Special beach stakes. These long corkscrew stakes are ideal
for anchoring GIANTS in sand or
other soft surfaces.
- Coil and secure deflation cord away from the hands of curious
spectators.
- Don't get near the water! Remember the tide can come in!
Winter Carnivals, Ski Races
- Is it cold and snowy outside? Nothing is more noticeable than
a colorful GIANT INFLATABLE against the white snow.
*** Special Checklist:
- Make sure the tethers are secure if it is windy.
- Position the deflation panel facing upwind, to be pulled in
case of high winds.
- Use sand stakes in soft snow.
Work with the event's publicity organizer. If
possible, have your advance literature say something about looking
for your GIANT to locate the event.
Skating - Ice or Roller -
As the weather turns cooler and people head indoors, don't pack
away your GIANT! Put it up in a roller or ice skating rink,
indoors or outdoors. To eliminate the electrical wires on the
rink floor so people can skate around your GIANT, run the extension
cord up overhead and loop around hanging lights, rafters or
pipes. Wind up the tethers with rubber bands or masking tape
and put them up out of the way.
*** Special Checklist:
- Extra extension cords
- Tarp - to protect GIANT from the ice
- Ladder - to reach rafters
- Weights for ballast
Concerts and Music Festivals
- Be it hard rock or symphony, country or in-between, a well-attended
music concert is an excellent place to display your GIANT INFLATABLE.
Radio and TV Remotes - Local
TV, and especially radio stations, are very promotion-minded.
They put on events, concerts, and remote (on-location) broadcasts.
Sponsoring one of these events, or just participating, can get
you some excellent exposure. Once the word of your GIANT gets
around, they'll ask you to bring it our. The name of the game
here is "creativity."
Grand Openings - Grand Openings
are a very popular use for GIANTS, judging from the number of
stories we've heard from so many of our inflatable users. They
present a perfect opportunity for your GIANT to attract a crowd
and create excitement and fun. It gives the press and TV something
big and colorful to photograph, and the long distance visibility
draws traffic from far away. This can be especially important
to a new business location in an unfamiliar area. Offering your
GIANT to a new business for their Grand Opening has a very strong
appeal, and often becomes your own grand opening: for doing
business with them, thus expanding your client list. Of course,
you may be using yours for just your own grand openings and
events. Even so, you'll probably find lots of other uses for
when your GIANT isn't busy opening businesses.
Have people in front of the store or building
giving out coupons for products or services. Dress them in company
t-shirts if possible. What better a way to measure point-of-purchase
impact than just counting up the redeemed coupons on the spot?
Product Sampling - A popular
use for GIANTS, especially GIANT product replicas like food
and beverage containers, is product sampling.
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